Google is an American, multinational internet company whose search engine and satellite companies, are used all over the world. These satellite companies are devoted to the world of video (Youtube), advertising (AdWords), technological devices (Pixel), and so much more.

It is the most visited website in the world and was founded by Larry Page and Sergey Brin, while they were students at Stanford University. In 2004, Brin and Page launched Google on the stock market and today it is worth over 100 billion dollars, making it the brand with the highest turnover in the world.

We carried out a Content Marketing project for Google My Business (GMB), based on the inclusion of a variety of best practice which was selected from all over Italy. It covered all forms of media including: text, photo and video. We chose the most interesting companies (SMEs), who have demonstrated that they know how to integrate craft and creativity with new technologies It is typical of Made in Italy for example, and illustrates that though seemingly small our businesses approach is both vibrant and dynamic

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